Chabad of Solihull covers an area of 2500 square miles with about 1000 Yidden scattered over that area , one or two in every village, 80% of whom are in a mixed marriage. The funds raised from Tishrei Kibudim will help cover the cost of keeping in contact with these precious Yidden with calendars, honeycake, mobile sukkah, chanukah, purim, pesach etc.